Brain Fitness for Business Success – A Controlled Study on Enhancing Entrepreneurs’ Productivity and Focus through Neurotechnological Interventions

Alina Robu , Alina Diana Nemes

neurofeedback, photobiomodulation, biofeedback, vagus nerve stimulation, entrepreneurship, cognitive performance, stress, heart–brain coherence

Background: Entrepreneurial performance critically depends on higher-order cognitive abilities and stress self-regulation in demanding professional contexts. In a competitive economic environment, advanced neurotechnological interventions can offer effective solutions for optimizing productivity, attention, and autonomic balance in entrepreneurs. Objective: This study evaluated the effectiveness of a multimodal neurotechnological intervention—including personalized qEEG-based neurofeedback, gamma (40Hz) cerebral photobiomodulation, heart–brain coherence biofeedback, and non-invasive vagus nerve stimulation (Nurosym)—in enhancing cognitive performance and reducing stress in active entrepreneurs. Method: This prospective, randomized, controlled clinical study included 300 entrepreneurs, equally divided into experimental and control groups. Participants were assessed using objective measurements (qEEG, cardiac coherence) and validated psychometric tools. Pearson correlations, multiple regression analyses, and effect size measurements (Cohen’s d) were conducted for productivity, attention, and stress. Results: Analyses revealed that although no significant correlations were found between cognitive variables, multiple regression showed a strong predictive model (R² = .502, p < .001), in which productivity (β = .34) and attention (β = .33) positively predicted overall performance, while stress had a significant negative effect (β = –.22). Cohen’s d indicated a very large effect of the intervention on all three variables: productivity (d = 2.68), attention (d = 2.78), and stress (d = –2.55). Conclusion: The findings support the efficacy of multimodal neurotechnological intervention in enhancing cognitive performance and regulating stress in entrepreneurs. Integrating these methods into national-level professional optimization and burnout prevention strategies is both scientifically and clinically justified.

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"Brain Fitness for Business Success – A Controlled Study on Enhancing Entrepreneurs’ Productivity and Focus through Neurotechnological Interventions", IJSDR - International Journal of Scientific Development and Research (www.IJSDR.org), ISSN:2455-2631, Vol.10, Issue 5, page no.b789-b831, May-2025, Available :https://ijsdr.org/papers/IJSDR2505192.pdf

Volume 10 Issue 5, May-2025

Pages : b789-b831

Paper Reg. ID: IJSDR_302887

Published Paper Id: IJSDR2505192

Downloads: 000749

Research Area: Humanities All

Country: Brașov, Brașov, Romania

Published Paper PDF: https://ijsdr.org/papers/IJSDR2505192

Published Paper URL: https://ijsdr.org/viewpaperforall?paper=IJSDR2505192

DOI: https://doi.org/10.56975/ijsdr.v10i5.302887

ISSN: 2455-2631 | IMPACT FACTOR: 9.15 Calculated By Google Scholar | ESTD YEAR: 2016

An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 9.15 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator

Publisher: IJSDR(IJ Publication) Janvi Wave

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