Consumer Behaviour of College Girl’s Students Towards Online Shopping in Shirol Taluka Dist.Kolhapur.
Online shopping, Consumer behavior ,Marketing strategy ,satisfaction.
Consumer behavior towards online shopping refers to the decisions regarding e-commerce purchases has led to an increase in online shopping ,because it is convenient to replace order at any time and any where.
Consumer behavior towards online shopping is influenced by various factors ,price of product, quality , services rendered by seller security in payments ,social factors etc. In pandemic situation COVID-19 situation govt. restriction about get together family, friends offices etc. in that period online shopping is useful and safety. During that situation offline shopping is impossible because spreading virus spreading rapidly through touching or contacting one person to another. To restrict the virus government announced lockdown all country for a longer period, so the sellers and consumers go for adopt the online shopping .to adopt the new strategy seller also change there market policy ,in pricing ,quality and quantity of goods and delivery services.
"Consumer Behaviour of College Girl’s Students Towards Online Shopping in Shirol Taluka Dist.Kolhapur.", IJSDR - International Journal of Scientific Development and Research (www.IJSDR.org), ISSN:2455-2631, Vol.7, Issue 4, page no.251-266, April-2022, Available :https://ijsdr.org/papers/IJSDR2204047.pdf
Volume 7
Issue 4,
April-2022
Pages : 251-266
Paper Reg. ID: IJSDR_302774
Published Paper Id: IJSDR2204047
Downloads: 000183
Research Area: Science and Technology
Country: -, -, India
DOI: https://doi.org/10.56975/ijsdr.v7i4.302774
ISSN: 2455-2631 | IMPACT FACTOR: 9.15 Calculated By Google Scholar | ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 9.15 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Publisher: IJSDR(IJ Publication) Janvi Wave
