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IJSDR
INTERNATIONAL JOURNAL OF SCIENTIFIC DEVELOPMENT AND RESEARCH
International Peer Reviewed & Refereed Journals, Open Access Journal
ISSN Approved Journal No: 2455-2631 | Impact factor: 8.15 | ESTD Year: 2016
open access , Peer-reviewed, and Refereed Journals, Impact factor 8.15

Issue: March 2024

Volume 9 | Issue 3

Impact factor: 8.15

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Paper Title: Advertisement strategy of Flipkart
Authors Name: PRIYANSH SHRIVASTAVA , ANMOL RAI , POOJA DARDA
Unique Id: IJSDR1912029
Published In: Volume 4 Issue 12, December-2019
Abstract: The Indian E-commerce market has undergone complete changes within the recenttimes. E-commerce has reached the threshold of a standardindividual in Asian Nation. It has broken the technological and geographical barriers over the yearsand has Brobdingnagian quantity ofsuccess.The E-Retailing type of market was one thing remarkable to the Indian shopper in2007.Many Indians these days area unit clutches e-retailing with enthusiasm. Popular portals likeFlipkart area unit spearheading the conversion of offline shoppers into on-line cut price hunters. Flipkart has created a reputation for itself in terms of market share and goodwill within the on-linemarket and it's motion a giant threat to the retailers by its promoting methods.
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Cite Article: "Advertisement strategy of Flipkart", International Journal of Science & Engineering Development Research (www.ijsdr.org), ISSN:2455-2631, Vol.4, Issue 12, page no.130 - 134, December-2019, Available :http://www.ijsdr.org/papers/IJSDR1912029.pdf
Downloads: 000336256
Publication Details: Published Paper ID: IJSDR1912029
Registration ID:191177
Published In: Volume 4 Issue 12, December-2019
DOI (Digital Object Identifier):
Page No: 130 - 134
Publisher: IJSDR | www.ijsdr.org
ISSN Number: 2455-2631

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