INTERNATIONAL JOURNAL OF SCIENTIFIC DEVELOPMENT AND RESEARCH International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2455-2631 | Impact factor: 8.15 | ESTD Year: 2016
open access , Peer-reviewed, and Refereed Journals, Impact factor 8.15
FARMER`S AND TRADER`S VIEWS ON TRADITIONAL AND NATIONAL AGRICULTURE MARKET (e-NAM): A STUDY OF FRUITS AND VEGETABLES MARKET OF SOLAN (HIMACHAL PRADESH)
Authors Name:
Dr. Vijay Kumar Sharma
, Divesh Sharma
Unique Id:
IJSDR2403151
Published In:
Volume 9 Issue 3, March-2024
Abstract:
The present study discusses the perceptions of the farmers and traders of fruits and vegetables on national agriculture market, e-NAM, in the Solan market. Solan fruit and vegetable market has over 11,000 registered farmers and 500 registered traders. The study reveals positive outcomes. Farmers appreciates the expanded market reach, reduced intermediary dependence, and increased financial gains that they get from using e-NAM and the traders find e-NAM more convenient, time saving and helps in increasing the profit through diverse supplier access. Despite recognizing e-NAM as the by the farmers and traders both in the future, still 64% of the farmers and 60% of the traders prefer the traditional market due to trust, familiarity, personal relations and the value of face-to-face interactions.
Keywords:
e-NAM (National Agriculture Market), Traders, e-national agriculture market, Traditional agriculture market, APMC (Agricultural produce market committee), Livelihood, online platform, digital literacy and Mandis.
Cite Article:
"FARMER`S AND TRADER`S VIEWS ON TRADITIONAL AND NATIONAL AGRICULTURE MARKET (e-NAM): A STUDY OF FRUITS AND VEGETABLES MARKET OF SOLAN (HIMACHAL PRADESH)", International Journal of Science & Engineering Development Research (www.ijsdr.org), ISSN:2455-2631, Vol.9, Issue 3, page no.1067 - 1074, March-2024, Available :http://www.ijsdr.org/papers/IJSDR2403151.pdf
Downloads:
000337361
Publication Details:
Published Paper ID: IJSDR2403151
Registration ID:210601
Published In: Volume 9 Issue 3, March-2024
DOI (Digital Object Identifier):
Page No: 1067 - 1074
Publisher: IJSDR | www.ijsdr.org
ISSN Number: 2455-2631
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