A STUDY ON CONSUMER SATISFACTION TOWARDS TITAN WATCHES WITH SPECIAL REFERENCE IN TIRUPUR CITY
Dr.A.Mallika
, J.Asha Shifana
Consumer satisfaction, Titan watches, Tiruppur city, product quality, after-sales service,brand visibility.
This study aims to assess consumer satisfaction towards Titan watches in Tiruppur city, Tamil Nadu. A survey was conducted among 200 Titan watch owners in Tiruppur city, using a structured questionnaire. The results indicate that The majority of respondents (80%) are satisfied with their Titan watches, citing factors such as quality, design, and durability. The study also identifies areas for improvement, including product design and after-sales service. The findings suggest that Titan should focus on enhancing product design, improving after-sales service, and increasing brand visibility in Tiruppur city to maintain customer satisfaction and loyalty. This study provides valuable insights for Titan to improve its marketing strategies and maintain its competitive edge in the market.
"A STUDY ON CONSUMER SATISFACTION TOWARDS TITAN WATCHES WITH SPECIAL REFERENCE IN TIRUPUR CITY ", IJSDR - International Journal of Scientific Development and Research (www.IJSDR.org), ISSN:2455-2631, Vol.10, Issue 3, page no.c310-c317, March-2025, Available :https://ijsdr.org/papers/IJSDR2503242.pdf
Volume 10
Issue 3,
March-2025
Pages : c310-c317
Paper Reg. ID: IJSDR_301095
Published Paper Id: IJSDR2503242
Downloads: 000188
Research Area: Arts All
Country: Tirupur , Tamil Nadu , India
ISSN: 2455-2631 | IMPACT FACTOR: 9.15 Calculated By Google Scholar | ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 9.15 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Publisher: IJSDR(IJ Publication) Janvi Wave