FACTORS AFFECTING THE EXPORT PERFORMANCE OF GARMENTS INDUSTRY IN TIRUPUR
Dr.V.Saranya
, Mohamed shafi.A
Quality Control Measures, government regulations, global competitiveness and sustainability
The garment export industry plays a vital role in economic growth, particularly in developing
regions. This study examines the key factors influencing the export performance of the
garment sector, focusing on internal challenges like production efficiency and quality
control, as well as external factors such as government policies and market trends. Using a
descriptive research design, data was collected from 136 textile exporters in Tiruppur
through snowball sampling. Statistical tools like ANOVA, correlation analysis, and ranking
were employed for data analysis. Findings indicate that quality control disparities, delays in
delivery, and government regulations significantly impact export performance. Additionally,
brand reputation, product quality, and price sensitivity are key determinants of market
demand. The study suggests improvements in supply chain management, automation, trend
adaptation, and cost-effective logistics to enhance global competitiveness and sustainability
in the garment export industry.
"FACTORS AFFECTING THE EXPORT PERFORMANCE OF GARMENTS INDUSTRY IN TIRUPUR", IJSDR - International Journal of Scientific Development and Research (www.IJSDR.org), ISSN:2455-2631, Vol.10, Issue 3, page no.b478-b483, March-2025, Available :https://ijsdr.org/papers/IJSDR2503159.pdf
Volume 10
Issue 3,
March-2025
Pages : b478-b483
Paper Reg. ID: IJSDR_301139
Published Paper Id: IJSDR2503159
Downloads: 000162
Research Area: Commerce All
Country: coimbatore, tamilnadu, India
ISSN: 2455-2631 | IMPACT FACTOR: 9.15 Calculated By Google Scholar | ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 9.15 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Publisher: IJSDR(IJ Publication) Janvi Wave
