Impact of Internet Banking Services on Customer Satisfaction with Special Reference to Pune District
Ms. Linette Lobo
, Dr Danial Penkar
Internet banking, E-banking Services Quality, Internet Banking, ATM facility, Customer Satisfaction, Customer Attitude, Online Banking, Pune, Pune District.
In today’s world it is predominated by the online systems and services used at all he levels and e-banking or on-line banking cannot remain away from these services. Customers expect better on-line banking services and their satisfaction depends upon receipt of flawless facilities are made available o them through their favorite banks. This study aims to provide an analysis of the customer satisfaction toward three banking services technologies namely, automated teller machines (ATMs), mobile banking and internet (online) banking. This research work intends to investigate the impact of E-banking / on-line banking variables on Customer satisfaction in Pune District. The result implicated that the internet banking service quality dimensions have a significant impact on the customer satisfaction of internet banking customers. Each of the dimension namely efficiency, system availability, fulfillment, privacy, contact, responsiveness and contact individually contribute 70% to the overall customer satisfaction in internet banking. The paper provides the study to show that the internet banking service quality dimensions area an important factor to satisfy the customers since each of them is positively related to customer satisfaction.
"Impact of Internet Banking Services on Customer Satisfaction with Special Reference to Pune District", IJSDR - International Journal of Scientific Development and Research (www.IJSDR.org), ISSN:2455-2631, Vol.7, Issue 11, page no.447 - 451, November-2022, Available :https://ijsdr.org/papers/IJSDR2211071.pdf
Volume 7
Issue 11,
November-2022
Pages : 447 - 451
Paper Reg. ID: IJSDR_202564
Published Paper Id: IJSDR2211071
Downloads: 000347177
Research Area: Management
Country: Pune, Maharashtra, India
ISSN: 2455-2631 | IMPACT FACTOR: 9.15 Calculated By Google Scholar | ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 9.15 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Publisher: IJSDR(IJ Publication) Janvi Wave
