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INTERNATIONAL JOURNAL OF SCIENTIFIC DEVELOPMENT AND RESEARCH International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2455-2631 | Impact factor: 8.15 | ESTD Year: 2016 open access , Peer-reviewed, and Refereed Journals, Impact factor 8.15 |
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| Paper Title: | MOTIVATIONAL FACTORS AND BUSINESS SUCCESS OF BEAUTY CLINIC ENTREPRENEURS IN KADAPA DISTRICT |
| Authors Name: | C. Supriya , Dr. E. Nagaraju |
| Unique Id: | IJSDR2111031 |
| Published In: | Volume 6 Issue 11, November-2021 |
| Abstract: | Entrepreneurship is a central force that plays a vital role in economic growth. The performance of enterprises determines the pace of the economic growth of a country. The objective of the study was to explore and measure the motivational factors and business among beauty clinic women entrepreneurs in the Kadapa district. 150 beauty clinic owners were approached and distributed the structured questionnaire by applying the convenience sampling technique. The questionnaire consists of work freedom, familiarity, maintenance, social image, self-interest and business success. Data were analyzed using reliability, factor analysis and regression analysis with the help of jamovi. The study results revealed that all the dimensions were observed to be significant in influencing the beauty parlour clinic success in Kadapa district. |
| Keywords: | entrepreneurial motivation, business success, beauty parlour, women entrepreneurs, Kadapa |
| Cite Article: | "MOTIVATIONAL FACTORS AND BUSINESS SUCCESS OF BEAUTY CLINIC ENTREPRENEURS IN KADAPA DISTRICT", International Journal of Science & Engineering Development Research (www.ijsdr.org), ISSN:2455-2631, Vol.6, Issue 11, page no.172 - 176, November-2021, Available :http://www.ijsdr.org/papers/IJSDR2111031.pdf |
| Downloads: | 000337070 |
| Publication Details: | Published Paper ID: IJSDR2111031 Registration ID:200406 Published In: Volume 6 Issue 11, November-2021 DOI (Digital Object Identifier): Page No: 172 - 176 Publisher: IJSDR | www.ijsdr.org ISSN Number: 2455-2631 |
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