A Comprehensive review of growth hacking with an analysis on social media driving their customers

Gv Santosh Kumar , Shankar Pawar , Dr Chandra Sekhar Pattnaik , Dr Amol B. Kasture

Growth hacking, screen time, social media customer, social media, tech tool automation.

This research paper gives a compressive review of the concept of growth hacking and how its influencing customers in social media portals. Earlier humans used to control technology, now technology is controlling humans. The modern-day development of technology has its own cause and effects. Speaking of technology, social media has impacted the planet by its storm. One of the best advantages of social media is, it has created a space where everyone accessible to anyone. The word business has got new meaning because of social media, product selling has completely changed. Customer buying pattern has got a completely new outlook, selling and distribution have completely taken a new swift. In this research, we will be discussing growth hacking, how they are buying screen time of customer with help social media growth hacking tools. They will be able to see how much traffic your site is getting, what keywords you rank on, and how much time visitors are spending on each page. Furtherly this study explores the lack of control of social media tool, how they are creating hatred. Polarisation in social media has become a burning issue which needs to be addressed.

Published Paper   E-Certificate

"A Comprehensive review of growth hacking with an analysis on social media driving their customers", IJSDR - International Journal of Scientific Development and Research (www.IJSDR.org), ISSN:2455-2631, Vol.5, Issue 11, page no.76 - 79, November-2020, Available :https://ijsdr.org/papers/IJSDR2011013.pdf

Volume 5 Issue 11, November-2020

Pages : 76 - 79

Paper Reg. ID: IJSDR_192705

Published Paper Id: IJSDR2011013

Downloads: 000347240

Research Area: Engineering

Country: -, -, -

Published Paper PDF: https://ijsdr.org/papers/IJSDR2011013

Published Paper URL: https://ijsdr.org/viewpaperforall?paper=IJSDR2011013

DOI: http://doi.one/10.1729/Journal.24949

ISSN: 2455-2631 | IMPACT FACTOR: 9.15 Calculated By Google Scholar | ESTD YEAR: 2016

An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 9.15 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator

Publisher: IJSDR(IJ Publication) Janvi Wave

This work is licensed under a Creative Commons Attribution 4.0 International License and The Open Definition