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International Journal of Scientific Development and Research - IJSDR
(An International Open Access Journal)
ISSN:
2455-2631


Issue: March 2021

Volume 6 | Issue 3

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Paper Title: DIGITAL MARKETING IN BANKING: EVOLUTION OR REVOLUTION
Authors Name: Dr. Soniya.K , Mr.Santhosh Raja
Unique Id: IJSDR1807030
Published In: Volume 3 Issue 7, July-2018
Abstract: Recent development has been occurring in Indian provincial banks to build the quantity of single window tasks to keep away from the badgering of various windows for their saving money activities. The country banks are taking parcel of activities to change the state of mind of their clients. This paper will give bits of knowledge to banks about the effect of advanced endeavors received by Indian Banks to improve the client experience and view of managing an account benefits in Rural India. This investigation will enable the advertiser in comprehension of how demeanors to impact shopper conduct towards saving money in Rural India. The achievement of banks in provincial region is unusual as rain. This is on account of, a large portion of the banks broaden showcasing plans that they use in urban regions to country advertise. There is developing need of mastery in computerized advertising of bank items.
Keywords: Computerized Advertising and Demeanors
Cite Article: "DIGITAL MARKETING IN BANKING: EVOLUTION OR REVOLUTION", International Journal of Science & Engineering Development Research (www.ijsdr.org), ISSN:2455-2631, Vol.3, Issue 7, page no.169 - 175, July-2018, Available :http://www.ijsdr.org/papers/IJSDR1807030.pdf
Downloads: 00012037
Publication Details: Published Paper ID: IJSDR1807030
Registration ID:180513
Published In: Volume 3 Issue 7, July-2018
DOI (Digital Object Identifier):
Page No: 169 - 175
Publisher: IJSDR | www.ijsdr.org
ISSN Number: 2455-2631

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