DIGITAL MARKETING IN BANKING: EVOLUTION OR REVOLUTION
Dr. Soniya.K
, Mr.Santhosh Raja
Computerized Advertising and Demeanors
Recent development has been occurring in Indian provincial banks to build the quantity of single window tasks to keep away from the badgering of various windows for their saving money activities. The country banks are taking parcel of activities to change the state of mind of their clients. This paper will give bits of knowledge to banks about the effect of advanced endeavors received by Indian Banks to improve the client experience and view of managing an account benefits in Rural India. This investigation will enable the advertiser in comprehension of how demeanors to impact shopper conduct towards saving money in Rural India. The achievement of banks in provincial region is unusual as rain. This is on account of, a large portion of the banks broaden showcasing plans that they use in urban regions to country advertise. There is developing need of mastery in computerized advertising of bank items.
"DIGITAL MARKETING IN BANKING: EVOLUTION OR REVOLUTION", IJSDR - International Journal of Scientific Development and Research (www.IJSDR.org), ISSN:2455-2631, Vol.3, Issue 7, page no.169 - 175, July-2018, Available :https://ijsdr.org/papers/IJSDR1807030.pdf
Volume 3
Issue 7,
July-2018
Pages : 169 - 175
Paper Reg. ID: IJSDR_180513
Published Paper Id: IJSDR1807030
Downloads: 000346999
Research Area: Engineering
Country: -, -, -
ISSN: 2455-2631 | IMPACT FACTOR: 9.15 Calculated By Google Scholar | ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 9.15 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Publisher: IJSDR(IJ Publication) Janvi Wave
