INTERNATIONAL JOURNAL OF SCIENTIFIC DEVELOPMENT AND RESEARCH International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2455-2631 | Impact factor: 8.15 | ESTD Year: 2016
open access , Peer-reviewed, and Refereed Journals, Impact factor 8.15
Soft Skill Improvement of Catfish Farmers Society Towards "Kampoeng Lele Organik" Through Innovation, Diversification and Utilization of E-Commerce in Ambulu Village, Probolinggo Regency
Authors Name:
Isti Fadah
, Yudha Alif Aulia , Yustri Baihaqi , Istatuk Budi Y
Unique Id:
IJSDR1811070
Published In:
Volume 3 Issue 11, November-2018
Abstract:
The people in Ambulu Village do catfish cultivation to increase family income, but the cultivation carried out is still in the stage of home industry and still not developed for business legality, the form of partnership and the products are not yet diversified. The purpose of the service activity is that catfish farmer groups are able to increase their business turnover by diversifying and managing product legality under the brand "Kampoeng Lele Organik". Catfish farmer groups are able to use the website, social media and E_Commerce platform to promote and sell catfish processed products. The method used is counseling, interactive discussions, workshops and socialization. After conducting interactive discussions with catfish farmer groups in Ambulu Village and continued with workshops on making websites "Organic Catfish Village" Ambulu Village, Probolinggo district partners were able to diversify making various kinds of catfish processed products and able to utilize websites, social media and E_Commerce platforms to promote and sell products processed catfish, organic catfish feed and natural probiotics they produce.
Keywords:
Soft Skill Improvement, Cat Fish Farmers, Diversification, e-Commerce
Cite Article:
"Soft Skill Improvement of Catfish Farmers Society Towards "Kampoeng Lele Organik" Through Innovation, Diversification and Utilization of E-Commerce in Ambulu Village, Probolinggo Regency", International Journal of Science & Engineering Development Research (www.ijsdr.org), ISSN:2455-2631, Vol.3, Issue 11, page no.400 - 402, November-2018, Available :http://www.ijsdr.org/papers/IJSDR1811070.pdf
Downloads:
000337070
Publication Details:
Published Paper ID: IJSDR1811070
Registration ID:180846
Published In: Volume 3 Issue 11, November-2018
DOI (Digital Object Identifier):
Page No: 400 - 402
Publisher: IJSDR | www.ijsdr.org
ISSN Number: 2455-2631
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